Blender Bites Marks Milestone Achievements Whereas Transitioning to Main Manufacturing Stage

VANCOUVER, British Columbia, Might 07, 2022 (GLOBE NEWSWIRE) — Blender Bites Ltd. (the “Firm”, “Blender Bites” or “Blender”), (CSE: BITE, FWB: JL40, WKN: A3DWAM), an award-winning Canadian firm concerned within the growth and advertising of a line of premium, natural and plant-based pre-portioned frozen purposeful meals, is happy to supply a abstract of a few of the Firm’s distinctive achievements since going public in September 2021. Latest achievements embody recording breaking gross sales revenues, considerably elevated buy order numbers, the bolstering of its extraordinarily skilled and female-led administration workforce, and its recognition amongst Canadian shoppers as probably the most modern and applauded product for 2022 within the frozen purposeful meals area.

HIGHLIGHTS

Document Gross sales Income
Since itemizing publicly in September 2021, Blender Bites’ gross sales have soared, reaching report revenues. The Firm’s exponential improve in revenues is a results of a myriad of variables, most notable being administration’s implementation and execution of an aggressive advertising program designed to extend model recognition and seize outstanding illustration in North America’s quickly rising purposeful beverage market.

The Firm is assured that there’s nice potential for continued upward traits in gross sales revenues, as roll out of its aggressive advertising and gross sales technique, which remains to be in its infancy, continues to progress (see “Intensive Growth and Entrance in New Markets” highlights under).

Upward Development in Shopper Demand
Over the seven month interval since itemizing publicly, the Firm has additionally witnessed a major improve in client demand for its modern smoothie pucks, with buy orders coming in from an ever rising variety of main distributors and main retailers. From September 1, 2021 to April 30, 2022, the Firm has fulfilled buy orders (“orders”) totaling 398,700 items (1 unit = 1 bag of 6 pucks, or 2,392,200 puck) of its smoothie pucks, whereas the complete twelve (12) month interval main as much as the Firm’s ‘go public’ date solely noticed orders of 68,480 items (or 410,880 pucks). The Firm anticipates that the present uptake in gross sales that’s being witnessed will proceed on an upward pattern as client demand continues to develop. With latest manufacturing optimizations, the Firm is properly ready to capitalize on the chance.

Intensive Canadian Growth and Entrance into US New Market
The Firm’s enlargement technique has additionally been very profitable, with illustration in lots of Canada’s largest and most acknowledged grocery retail shops considerably rising. Taking the Firm from a personal entity to a publicly traded entity in September 2021, distribution channels have elevated from 700 grocery shops, to properly over 900 together with Sobeys, Loblaws, Actual Canadian Superstore, Safeway, Zehr’s, Thrifty Meals, Save on Meals, Complete Meals Market, Purchase-Low/Nesters, and IGA. Distribution has additionally been considerably augmented since establishing a presence on this planet’s largest membership retailer chain shops in Jap Canada. The huge improve within the breadth of its community of gross sales factors throughout Canada has attributed enormously to the Firm’s strong income development.

On February 1, 2022, the Firm introduced the introduction of Blender Bites merchandise into the US retail market, with first orders fulfilled to provide the US’ Southwest Division (the “Division”) membership shops of the world’s largest membership retailer chain. This milestone marked the primary time the Blender Bites’ model hit cabinets within the US, with Energy Berry smoothie pucks obtainable in 41 warehouses throughout the Division together with shops in Texas, Louisiana, Oklahoma and Arkansas. The Firm seems to construct upon this success by way of the institution of relationships with further grocery retail and membership shops, lots of which at the moment are within the works with gross sales pending.

Robust Feminine-led Administration Staff
The Firm’s spectacular development lend credit score to Blender’s female-led administration workforce comprised of extremely proficient client packaged items (CPGs) business professionals. Blender has just lately appointed Ms. Arinn Ryan because the Director of Advertising and marketing, hailing from over a decade of expertise at a worldwide advertising company and most just lately a US based mostly frozen, plant-based CPG firm, Alpha Meals. Because the Director of High quality Assurance & Meals Security, Carol Yung Munro is in command of creating and guaranteeing insurance policies, methods and testing methodologies that guarantee Blender’s operations and merchandise meet regulatory compliance and requirements. Main this exceptional workforce is Chelsie Hodge, the Firm’s founder and CEO. Chelsie brings a singular ability set to the desk with over a decade of expertise within the high-growth plant-based CPG sector, paired with over fifteen years in capital markets. Chelsie has a wealth of data in product growth and manufacturing, to gross sales and enterprise growth; making her a robust chief to take Blender Bites into worldwide markets.

Award Successful Product
One of many Firm’s latest prized possession is the 2022 Product of The Yr (“POY”) Canada Award. The Product of the Yr Canada Award is the most important consumer-voted award for product innovation bestowed upon Canadian client product corporations. A survey by Kantar required 4,000 Canadian shoppers to vote on their modern product of alternative in a selected class based mostly on seven (7) key efficiency indicators, inclusive of ‘attraction’, ‘satisfaction’, ‘advocacy’, ‘buy curiosity’, ‘uniqueness’, ‘relevance’ and ‘pleasure’. Blender Bites merchandise emerged because the winner within the Frozen Meals/Wholesome Beverage class. Included together with the nomination course of, Blender Bites had the chance to take part in a pattern program, permitting shoppers to check and supply sincere suggestions on the innovation. Blender Bites was extremely obtained as 91% of respondents gave 5 or 4 stars with a 96% advice charge. Product of The Yr Award is at the moment working in over 40 nations with the identical goal.

Blender Bites has had its most transformative yr to this point, and we’re extremely happy with the robust manufacturing targets we’re persistently reaching. I’m very assured that with our latest additions of huge quantity retailer companions, newly appointed govt workforce, thrilling innovation and secondary distribution channels; the corporate will proceed to see exponential development of its buy orders,” said Chelsie Hodge, the Firm’s CEO and Founder.

ABOUT BLENDER BITES
Blender Bites is an award-winning Canadian firm concerned within the growth and advertising of a line of premium frozen meals merchandise with a concentrate on performance. Blender Bites was based in 2016 and was first to market in Western Canada with a pre-portioned “simple smoothie” product that is freed from any pointless internal plastic packaging. Blender Bites merchandise are licensed natural, vegan, non-GMO, gluten free, dairy free and soy free. They include no added sugars and are made in Canada. Blender Bites merchandise are distributed internationally throughout Canada and the US, and are at the moment bought in over 900 shops, together with Sobeys, Loblaws, Safeway, Save on Meals, Actual Canadian Superstore, Complete Meals Market and Thrifty Meals.

On behalf of the Board of Administrators,
Blender Bites Restricted

Chelsie Hodge, Chief Government Officer

For additional info, contact Blender IR Staff at:

E-mail – [email protected]
Phone – 1-888-997-2055

CAUTIONARY DISCLAIMER STATEMENT
This information launch consists of sure “forward-looking statements” below relevant Canadian securities laws. Ahead-looking statements are essentially based mostly upon a number of estimates and assumptions that, whereas thought-about cheap, are topic to identified and unknown dangers, uncertainties, and different elements which can trigger the precise outcomes and future occasions to vary materially from these expressed or implied by such ahead trying statements. Such elements embody, however usually are not restricted to normal enterprise, financial, aggressive, political, and social uncertainties, and unsure capital markets. Readers are cautioned that precise outcomes and future occasions might differ materially from these anticipated in such statements. Accordingly, readers mustn’t place undue reliance on forward-looking statements. The Firm disclaims any intention or obligation to replace or revise any forward-looking statements, whether or not because of new info, future occasions or in any other case, besides as required by legislation.

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